Watch the video: It’s hard to think up new ideas and posts every day, several times a day, and so generally, what happens is that you end up posting stuff that isn’t going to be helpful in bringing you more brand awareness or more leads.
And there’s one really common mistake that estate agents make when posting – and this applies to social media and blog content too.
So, what’s the crime?
So here we are, in week five of lockdown! Who would have thought it?
If you’re anything like me, you will have moments of complete clarity, where you accept the coronavirus situation and get on with it, and other moments, more extreme moments, where you have a complete wobble and think:
‘What the hell is this? How did we get to this point where we can’t leave our homes, our businesses are closed, and everything is just in limbo?’
These past weeks are likely to have been the most testing times you have ever faced as an estate agent.
I hope you’re doing ok and can focus on the fact that this is a once in a lifetime event (hopefully) and you are not alone. Every other estate agent is experiencing the devastating consequences of coronavirus too and quite frankly, once you get through this, you will feel like you can conquer the world!