Lead generating e-guides exclusively for estate and lettings agents

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Buyer Guides | Seller Guides | Landlord Guides

If you are trying to increase your client base, you’ll know that in general, people won’t give you their email address without a good incentive, even if they really like you and your brand!

So it makes sense to offer an incentive such as a free e-guide (typically between 10 and 15 pages long and with an attractive branded cover design) that you can use as a giveaway resource to your target audience – in exchange for their email address or other contact information!

This is known as a lead magnet and is one of the best ways to increase your reach and grow your client base.

Solve problems

Demonstrate your expertise

Easy to digest

Highly visual

Instantly accessible

Reader beneficial

Our professional content writers will create e-guides branded with your agency colours, logo and contact details ready for you to use as an effective lead generator, helping you win more instructions, attract more landlords, sell and rent more property.

  • Use in your social media marketing and advertising campaigns
  • Offer as an incentive for newsletter sign-up
  • Add as a resource on your website

If you don’t have a lead magnet (or you just don’t have a great one) then you are missing out on a very effective lead generator.

E-guides typically cover subject matter including:

  • Tips & Tricks for home buying, selling, investing, home, and lifestyle.
  • Checklists for moving home, renovating and topical issues.
  • How-To Guides that solve a problem, ranging from selling a home to hiring a conveyancer or choosing an estate or lettings agent.

Stuck for inspiration? We have more than 20 topics to choose from or we can produce an e-guide on a topic of your choice.

Content For Estate Agents: E-Guide Examples

If you would like to commission an e-guide and start producing more leads for your estate or lettings agency, please contact us and we’ll talk you through the details.

  • Decent content written by someone who knows what they are doing!

    Recently connected with Amanda, and signed up straight away. Good to have access to some decent content, written by someone who knows what they’re doing! And great you can order bespoke pieces as well. All in all, impressed so far!

    Emma Redley, Branch Manager
    Keywest Estate Agents, Leicester | www.keywest-estateagents.co.uk

  • Brilliant for Forward Thinking Estate Agents!

    Amazing content, saves hours of time. Brilliant for engaging customers – would recommend for any forward-thinking Estate Agent.

    Carl King, Partner
    Alex Jones Estate Agents, Ashton-under-Lyne | www.alex-jones.co.uk

  • The articles are superb!

    We have just started using Content For Estate Agents and the articles that are written are superb! They are relevant but also interesting and useful rather than just ‘statistics’. I’m only sorry we didn’t find Amanda sooner. Thank you.

    Rachel Tolley-Gibbs, Director
    TG Sales & Lettings, Gloucestershire | www.tgres.co.uk

  • Really glad I found this!

    Really useful and great value for money. Really glad I found this!!

    Alex Short, Managing Director
    Monopoly Buy Sell Rent, Stoke | www.monopolybuysellrent.co.uk

  • Cracking value for money and great customer service!

    I have only just started using Content for Estate Agents, but I have to say that so far it’s been a breeze! Loads of content from which to choose that seems to be regularly updated, together with images. I’ve downloaded 8 articles so far and not experienced any problems; it all seems usable with no editing, which is unusual for articles from such sources. Cracking value for money and great customer service. If you’re looking for something to boost the volume of content you post, then I would suggest you give this a try.

    Mike Jones, Director
    Belvoir, Basingstoke | www.belvoir.co.uk/offices/basingstoke

  • Innovative and enthusiastic!

    I was looking for someone to write blogs and I was amazed by the work of Amanda and Content For Estate Agents. Amanda is a fantastic writer, innovative and enthusiastic….always available for a chat….she is like a breath of fresh air to our business!

    Valeria Rossi, Director
    Unico Property Group, East London | www.unicopropertygroup.com

  • Thank you so much!

    Amanda. Thank you so much! Great content!

    Julie Caudle, Director
    Marvins Estate Agents, Isle of Wight | www.marvins.co.uk

  • Very useful and good value content!

    We have just joined and so far the content has been very useful and of good value. There is so much going on in lettings and property at the moment it isn’t easy to keep on top of Social Media posts, so having relevant content to use and adapt along with a graphic has been most useful.

    Rhiannon Fraser, Manager
    Lewis Haughton Wills Ltd, Falmouth | www.lewishaughtonwills.com

  • Such helpful content!

    The content is brilliant and really has helped my business. Amanda herself is lovely to speak to as well. All round, Amanda and her business are highly recommended.

    Dean Coleman, Director
    Dean Coleman Estate Agent Powered by eXp, Birmingham | www.deancoleman.exp.uk.com/

  • Recommended!

    I found the articles very informative and saved lots of time writing them. Definitely would recommend.

    Tania Cannon, Business Owner
    Cannon & Brown Sales & Lettings, Whittlesey | www.cannonandbrown.co.uk

  • A Fantastic Tool for my Business

    I’ve been using Content For Estate Agents for a month or so now and it’s been a game-changer in terms of time saved trying to think of ideas and type up blogs! I repurpose a lot of the blog content for social media posts and infographics, as well as using them for my weekly newsletters.

    I love the search tool which allows me to choose from a wide variety of articles to suit the tone and interests of my particular business and brand.

    The content is consistent, concise, a great length for SEO and very readable. Would definitely recommend.!

    Phillippa Baillie-White, Owner
    Baillie White Lettings & Management, Wickford | www.baillie-white.co.uk

  • Thank you. Great content!

    You are a star! It is really helpful to us as an estate agent. Recommended!

    Kashif Malik, Director
    Cribs Estates, London | www.cribsestates.co.uk

  • CFEA is Amazing!

    Just wanted to say I love your site and articles. It saves me so much time looking for new weekly topics. I’m not sure where my blog would be if it wasn’t for Amanda and the CFEA team!

    Steven Mayers, Director
    IntelliQuick lettings, Richmond Upon Thames | www.intelliquicksolutions.com

  • It takes the thinking out of content!

    We use Amanda’s content for blog and then for email nurture campaigns. We literally have the next two months planned. It takes the thinking out of the content – we have the script and the team have the process nailed now! We don’t even have to be in the same room to get all aspects finished. Thank you Amanda for all the great content!

    Gareth Birkett, Director
    Juna Property, Southampton | www.junaproperty.co.uk

  • Can’t fault the quality!

    A very helpful and pleasant lady who writes good quality content for agents!

    David Gibbs, Director
    Beaumont Gibbs, London | www.beaumontgibbs.com

  • Recommended!

    Great advice, great content. Very current too and easy to use.

    Ben Thomas, Owner
    S A Property, Swansea | www.sapropertysales.co.uk

  • Brilliantly written articles!

    Great service as always. The articles are always so brilliantly written and so relevant for the property industry. Thank you.

    Ray Purchase, Director
    Wirral Residential Buyers Auctions, Wirral | www.wirralresidentialbuyersauctions.co.uk

  • Professional and well-written articles

    We have been with Content for Estate Agents for a few months now – we are Lettings Only and have been updating our blog each week with Amanda’s content – there is such a variety of well written articles and we always get good engagement. Amanda is very responsive to article suggestions and title requests. Thank you – All at Cherry Lets!

    Annabelle Clitherow, Director
    Cherry Lets, North Oxfordshire & South Northants | www.cherry-lets.co.uk

  • Great Content for SEO!

    Great content for estate agents that work well with SEO. Varied price structures and they love to use feedback.

    Daniel Hopkins, Proprietor
    H&M Properties, Cardiff | www.handmproperties.co.uk

  • Significant and Relevant Value to my Business

    Amanda O’Brien was a complete breath of fresh air throughout my very first call to her. She explained what she does and gave very valid examples of how her “content writing” could add significant and very relevant value to my business which I could use on all my social media and marketing platforms within my marketing as a new up and coming Estate Agent. Amanda’s articles are tailored so specifically for me it’s as if I have done them myself!! I have been delighted with the results and so affordable too.
    I would highly recommend Amanda to help you with all marketing content, especially with all aspects within the property world.

    Debbie Boardman, Proprietor
    The Good Estate Agent, Northwich Ltd | www.thegoodestateagent.co.uk

  • A Huge Relief For My Business!

    Content For has been a huge relief for my business, I understood how important content is but having weak english I was always putting it off. The content they provide is great, updated and super easy to transfer to our website. Whenever I have had a question, Amanda has come back to me straight away. Great Company!

    David Michael, Local Expert
    David Michael Properties, Liverpool | www.davidmichaelproperties.co.uk

  • Great Content!

    Great content that’s up to date and relevant for us to use.

    Mike Taylor, Managing Director
    Home Estate Agents, Warrington | www.home-estateagents.co.uk

  • I am very much liking your content service!

    The quality and variety of content available through my monthly subscription with contentforestateagents.co.uk is absolutely top-notch. I have been using the service for several months now and having affordable, premium articles on tap is a huge time-saver for me. The website is easy to use, with a large choice of articles to choose from. The customer service is also superb, with help and advice from Amanda readily available. I highly recommend.

    John Bird, Director
    Thomas & Partners, Thanet | www.tapestates.com

  • Really good content, easy to download and engaging photos!

    Like most estate agents I was sceptical about signing up with Content For Agents. For years I have spent tens of thousands of pounds with SEO companies who put the odd blog up etc. Finally, I bit the bullet, stopped using the SEO company, bought some software to do the work myself, hired a local PR lady and signed up with CF. Within 8 weeks the strategy has produced significantly better results at a fraction of the price. The content is really good, easy to download and photos are engaging. I would certainly recommend using them

    Darren Greenaway, Director
    Greenaway Residential, West Sussex | www.greenawayresidential.com

  • Amazing and Professional

    Amanda is amazing and professional. Content is great and current!

    Kyle Birkett, Director
    Juna Property, Sarisbury Green | www.junaproperty.co.uk

  • Detailed and versatile articles!

    The articles available from Content For Estate Agents are so detailed and versatile. I picked a selection of articles and made them into a guide for moving home!

    I am now going to have 25,000 printed as a pull out in the local paper. Having such great content available on tap makes creating guides for home movers so easy.

    Latest Update: The 24-page guide went out to 25,000 local homes last week and is already generating business for us. Thanks for the articles, keep them coming!

    Neil Tozer, Director
    Ridgewater Sales & Lettings, Torbay | www.ridgewater.co.uk

  • Very impressed!

    Thank you! I have used two of your articles so far. I have signed up for the core package and very impressed. This will save me so much time.

    Wendy Curtis, Head of Operations
    Your Move Frank Farr, Berkshire | www.your-move.co.uk/estate-agent/langley

  • The quality of the articles available from ContentFor is high!

    At Susan Payne Property, we understand the importance of a good content marketing strategy and as such already post valuable content to our website, however, the quality of the articles available from ContentFor is high which made it of interest to us – hence we were delighted to sign up!

    Phil Payne, Director
    Susan Payne Property, Isle of Wight | www.susanpayneproperty.co.uk

  • We were genuinely delighted by the quality of content when we subscribed to Content For Estate Agents!

    Our subscription with Content For Estate Agents ensures we provide alternative and actionable content that our audience can put into practice and respond to on a personal level.

    Posting informative content regularly helps make our marketing easy, both on Social Media and on our website!

    Content For Estate Agents has helped us form a solid relationship with our audience and build a great reputation for our business.

    Benjamin Janaway, Lettings Manager
    CJ Residential, Worcestershire | www.cjresidential.co.uk