Lead Generating E-Guides for Estate Agents

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If you are trying to increase your client base, you’ll know that in general people won’t give you their email address without a good incentive, even if they really like you and your brand!

So it makes sense to offer an incentive such as a free e-guide (typically between 10 and 15 pages long and with an attractive branded cover design) that you can use as a giveaway to your target audience – in exchange for their email address or other contact information!

This is known as a lead magnet and is one of the best ways to increase your reach and grow your client base.

Great lead magnets solve problems, demonstrate your expertise, are easy to digest and are instantly accessible.

Examples include:

• Tips
• Checklists
• How-To Guides

If you don’t have a lead magnet (or you don’t have a good one) then you are missing out on a very effective lead generator.

Content For Estate Agents: E-Guide Examples

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Our professional content writers create e-guides branded with your agency colours, logo and contact details ready for you to use as an effective lead generator, helping you win more instructions, attract more landlords, sell and rent more property.

• Use in your social media advertising
• Offer as an incentive for newsletter sign-up

If you would like to commission an e-guide and start producing more leads for your estate or lettings agency, please contact us and we’ll talk you through the details.